May 2021 | Sydney

Petra O’Halloran

Petra is a Creative Research Project Manager at Getty Images, responsible for curating content for client briefs and developing imagery guidelines for photographers. She is reviewing best-in-class imagery on a daily basis, helping leading brands define their visual language.

Since joining Getty Images Petra has forged creative alliances with Canon Australia and consulted major brands such as AMEX, PWC, Westpac Group and more. Petra has also been a great asset as a spokesperson who gives professional and educational presentations on ‘in demand’ content based on research data from Getty Images.

Petra has extensive experience and a passion for visual arts and communication.  Prior to working for Getty Images she completed a Master in Fine Arts (Photography and Research), a Bachelor of Arts in Film Studies and Bachelor of Fine Arts in Photomedia.  She has also been a successful exhibiting photo artist for over 10 years.